December 15, 2011
Magnetic Appoints Lou Pine as New VP of Sales
NEW YORK—December 15, 2011—Search retargeting leader Magnetic today announced that it has named Lou Pine as its new vice president of sales. Bringing over 14 years of experience in advertising sales and marketing within the interactive marketplace to Magnetic, Pine will focus on scaling the company’s sales efforts to meet increasing demand for search retargeting solutions.
November 16, 2011
New Report from Magnetic Examines Dynamic Market Factors for Innovation in Search
NEW YORK—November 16, 2011—Search retargeting leader Magnetic today announced the release of “The Future is Now,” a market analysis of the drivers in online advertising, specifically looking at the growth patterns in display advertising and the future of search. The report takes a detailed, expert look at how the digital marketing landscape is changing to address customer demand and argues that search retargeting represents the best of SEM’s original promise, which is to get as close as possible to the purchase decision. The report is available for download at https://magnetic.is/download-future-is-now-whitepaper.
November 14, 2011
Magnetic Self-service Search Retargeting Platform Wins Award
NEW YORK—November 14, 2011— Search retargeting leader Magnetic today announced that its self-service platform has been named the silver winner for the Best New Product of the Year in the Best in Biz Awards, the only national business awards program judged by members of the press and industry analysts.
October 20, 2011
Magnetic Names James Green as New Chief Executive Officer
NEW YORK—October 20, 2011—Search retargeting leader Magnetic today announced that it has named industry veteran James Green as chief executive officer. With over two decades of executive experience within digital companies, Green has successfully led four companies to acquisition as CEO.
Magnetic Tells Search Retargeting Sucess Story
NEW YORK, NY–(Oct 11, 2011) – Search retargeting leader Magnetic today released key data and case studies for the retail sector, as the critical second half of 2011 reaches its most important sales season — Q4.
July 20, 2011
Magnetic Introduces Magnetic Force for Site Retargeting
NEW YORK, NY–(July 20, 2011) - Magnetic (https://magnetic.is), the leader in search retargeting, today announced the general release of its site retargeting offering, Magnetic Force. Magnetic Force allows marketers to follow-up with customers that have previously visited their site by retargeting them with a display ad (text or image-based ads) on premium inventory and media available through ad exchanges.
July 14, 2011
Magnetic Focus Redefines Search By Removing Limitations of SEM
NEW YORK, NY–(July 14, 2011) - Magnetic (https://magnetic.is), the leader in search retargeting, today announced the Beta release of its new self-service platform, Magnetic Focus.
Apr 27, 2011
Search Retargeting Enables Search Impression Tracking and Attribution Modeling
NEW YORK, NY–(Apr 27, 2011) - C3 Metrics, a media analytics company, and Magnetic, the leader in search retargeting, today announced a strategic alliance to attribute and target ads along the entire purchase path — from pre-funnel to conversion. mers choose a brand preference.
Apr 25, 2011
Olive Media Introduces Search Retargeting
Toronto, ON – (April 25, 2011) – Today Olive Media (www.olivemedia.ca), one of Canada’s leading online advertising sales solutions companies introduced search retargeting technology to their full suite of digital advertising tools.
Mar 29, 2011
Magnetic Search Retargeting Announces Seven New Hires to Meet Growing Client Demand
New York—(March 29, 2011)—Magnetic (https://magnetic.is), the leader in search retargeting, today announced the addition of seven new hires to the team within the past month.
Mar 21, 2011
Magnetic Search Retargeting Issues Call for Greater Transparency in Online Advertising Industry
New York—(March 21, 2011)—Magnetic (https://magnetic.is), the leader in search retargeting, today issued an industry-wide call for greater transparency in online advertising.
Dec 02, 2010
Search Marketers Power Display Media Buying With Magnetic’s New Search Retargeting Solution
NEW YORK, NY–(Marketwire – December 2, 2010) - Magnetic (https://magnetic.is), the leader in search retargeting, today launched a new self-service solution designed to enable all search marketers to easily find valuable search intenders through display media targeting.
Oct 18, 2010
NEW YORK, NY–(October 18, 2010) – Magnetic (magnetic.is), the leader in search retargeting, today announced a joint marketing solution with Tumri to help find potential high intent customers who are generally searching for products that retailers sell.
Aug 10, 2010
NEW YORK – August 10, 2010 – Magnetic (magnetic.is), the leader in search retargeting, today announced integration with BrightRoll, the leading provider of online video advertising services, to improve and optimize performance on video ads.
Jul 13, 2010
Magnetic Search Retargeting Bolsters Executive Team by Adding Mike Peralta as COO
NEW YORK, NY–(Marketwire – July 13, 2010) – Magnetic (magnetic.is), the leader in search retargeting, today announced the addition of Mike Peralta, who joins the company as Chief Operations Officer.
Jun 16, 2010
NEW YORK – June 16, 2010 – Magnetic (magnetic.is), the leader in search retargeting, today announced total venture capital investment of $5.25 million.
May 24, 2010
Magnetic Search Retargeting and Leading Ad Networks Bring the Power of SEM to Other Ad Channels
NEW YORK – May 24, 2010 – Magnetic (magnetic.is), the leader in search retargeting, today announced integration with ad networks interCLICK and Undertone Networks.
Apr 15, 2010
Magnetic Search Retargeting Makes Data Accessible for All Demand Side Platforms
NEW YORK – April 15, 2010 – Magnetic (magnetic.is), the leader in search retargeting, announced partnerships with several leading demand-side platforms (DSPs) today, including Invite Media, MediaMath, and [x+1].
Mar 22, 2010
Magnetic™ Delivers Search Retargeting Data Solution for All Online Advertising
NEW YORK – March 22, 2010 – Magnetic (magnetic.is), formerly known as Domdex, today announced its formal launch with a mission to make search retargeting easy and accessible.
