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Featured Stories
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Magnetic Wows with Entertainment: AdAge’s Digital Cocktail
18 April 2012 8:22 PM | No Commentsshare: Recommend on Facebook Share on Linkedin Tweet about it
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Group M: Digital Ad Spend Up 16 Percent in 2011
13 April 2012 4:48 PM | No Commentsshare: Recommend on Facebook Share on Linkedin Tweet about it
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What does big data mean to you?
12 April 2012 8:28 PM | No Commentsshare: Recommend on Facebook Share on Linkedin Tweet about it
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Beyond Search Engines: The Brave New World of Retargeting Data
05 April 2012 8:32 PM | No Commentsshare: Recommend on Facebook Share on Linkedin Tweet about it
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ad:tech video interview: James Green from Magnetic on search and search ads
05 April 2012 6:15 PM | No Commentsshare: Recommend on Facebook Share on Linkedin Tweet about it
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search and display Archive
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From MarketingLand: Display’s the Thing
Posted on January 23, 2012 | No CommentsJames Green, CEO at Magnetic and contributing MarketingLand columnist, talks about why display advertising is on track to be the hottest area of internet marketing in his latest article —...Continue Reading...
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Understanding Keywords In Search Retargeting
Posted on January 18, 2012 | No CommentsIts one thing to know what search retargeting is, but it’s another to understand how to make search retargeting work. At the heart of search retargeting are keywords (AKA –... -
Interactive Marketing Trends Point to Search Retargeting
Posted on January 11, 2012 | No CommentsWhile TV remains the king of ad spending, Interactive Marketing is predicted to overtake its throne by 2016. According to Forrester, investments in digital (this includes search marketing, display advertising,...Continue Reading...
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Magnetic Joins OMMA Global in NYC
Posted on September 30, 2011 | No CommentsAt OMMA Global NYC, Magnetic joined the panel, Is the Future of Search about Personalization?. The discussion was centered around how search is evolving — this includes areas of search...Continue Reading...